Different Introductions
The first explanation depends on whoever signed the person up.
FOR COMPANIES
A book explains the business the same way every time.
Give your field a consistent starting point with three short books, digital delivery and a measurable pilot.

THE CHALLENGE
New distributors often receive different versions of the same message.
The first explanation depends on whoever signed the person up.
An onboarding message changes as it passes from one person to the next.
Training leaders need a simple way to review what new people receive.
THREE CORE BOOKS
A shared introduction to the story, the system and the individual.

The Parable of the Pipeline shows the difference between carrying buckets and building pipelines.
Read About the Book ↗
Copycat Marketing 101 explains the idea of following a proven approach.
Read About the Book ↗
You, Inc. explores personal responsibility and leadership.
Read About the Book ↗WHY IT TRAVELS
Burke’s work has traveled through this profession for decades, in books that leaders have shared with new people.
Licensing makes that handoff digital: one consistent reading experience, controlled seats and a clearer way to review adoption.

COMPANY LICENSING
$4 per seat.
A 1,000-seat pilot would be $4,000.
$3 per seat.
Rate for larger teams.
$2 per seat.
Enterprise volume.
START SMALL
A pilot runs 1,000 seats in one region over 90 days. Compare the results using your own existing measures before deciding whether to expand.
Give a defined group a consistent starting point.
Share the same set of books with each participant.
Compare what your team already measures. No results are promised.
Questions
Yes. We send review copies so your team can read every title before any agreement is signed.
Yes. An optional co-branded edition is a one-time $2,500 setup. Branding and content scope are agreed with you before production.
Burke’s titles have been published in several languages. Ask which editions can be supplied.
Yes, event inquiries can be made from the Speaking page. Availability and arrangements are confirmed separately.
CONTACT THE TEAM
Share the size and needs of your organization so the right options can be discussed.
Read the introduction and first chapter, or discuss a pilot with the team.